Terms of Service

Last updated: 05/03/2025

These Terms of Service (“Terms”) govern the provision of services by Innovate Local Ltd (“Innovate Local”, “we”, “us”, or “our”) to you (“Client”, “you”, or “your”). By engaging our services, booking a call, or making a payment, you agree to be bound by these Terms.

1. About Innovate Local

Innovate Local Ltd is a marketing and lead generation service specialising in Facebook and Instagram advertising for home improvement businesses based in the UK & Ireland.

We provide advertising strategy, campaign setup, optimisation, and supporting systems designed to generate enquiries (“leads”). We do not guarantee sales, revenue, or business success.

2. Scope of Services

Innovate Local may provide, depending on your selected service:

Paid advertising campaign setup and management

Creative strategy and ad copy

Lead capture systems and integrations

Campaign optimisation and reporting

Strategic guidance relating to lead conversion

Exact deliverables may vary depending on your package or agreement and may change over time as campaigns are optimised.

3. No Long-Term Contracts

Innovate Local does not lock clients into long-term contracts.

Our services operate on a rolling basis, subject to the cancellation policy outlined in Section 6.

You are free to cancel at any time, provided you adhere to the required notice period.

4. Client Responsibilities

To ensure effective service delivery, you agree to:

Provide accurate business information, service areas, and contact details

Respond to leads in a timely and professional manner as recommended

Maintain appropriate insurance, licences, and legal compliance for your services

Act professionally when dealing with leads generated through our systems

Innovate Local is not responsible for missed opportunities caused by delayed responses, poor follow-up, or unprofessional conduct.

5. Advertising Spend & Third-Party Platforms

5.1 Ad Spend

Advertising spend is separate from Innovate Local’s management fees unless explicitly stated otherwise.

Ad spend is paid directly to advertising platforms (e.g. Facebook / Meta) and is not controlled or refunded by Innovate Local.

5.2 Third-Party Services

We use third-party platforms and tools, including but not limited to:

Advertising platforms (e.g. Meta/Facebook, Instagram)

Payment processors (e.g. Stripe)

CRM, automation, and analytics tools

Innovate Local is not responsible for outages, errors, policy changes, or restrictions imposed by third-party providers.

6. Cancellation Policy (7-Day Notice)

You may cancel your service at any time by providing a minimum of 7 days’ written notice.

This notice period is required to allow sufficient time to:

Safely pause and shut down active advertising campaigns

Cancel or adjust third-party subscriptions

Process changes through our payment processor (Stripe)

Account for short business closure periods such as holidays (we are never unavailable for longer than 4–5 days)

Important Notes:

Cancellation requests must be made in writing via email or whatsapp.

Services and billing will continue during the 7-day notice period.

No partial refunds are provided for time already served.

7. Payments & Billing

Payments are processed via Stripe or another approved payment processor

Fees are billed in advance unless otherwise agreed

Failure to make payment may result in paused services

All fees are exclusive of VAT unless stated otherwise.

8. Refund Policy

Innovate Local does not offer refunds for services already delivered, advertising time used, or work completed.

Marketing and advertising results can vary, and you acknowledge that payment is for time, expertise, and service delivery, not guaranteed outcomes.

9. Area Exclusivity

Where offered, area exclusivity is subject to availability and internal capacity.

Innovate Local reserves the right to determine exclusivity boundaries and may modify them if required for operational or strategic reasons.

10. Intellectual Property

All materials created by Innovate Local, including images, videos, ad copy, strategies, frameworks, and systems, remain our intellectual property unless otherwise agreed.

You may not reproduce, resell, or distribute proprietary materials without written permission.

11. Confidentiality

Both parties agree to keep confidential information private, including business data, strategies, pricing, and internal processes, unless disclosure is required by law.

12. Limitation of Liability

To the fullest extent permitted by law:

Innovate Local shall not be liable for indirect, incidental, or consequential losses

Our total liability shall not exceed the amount paid by you in the preceding 30 days

This includes, but is not limited to, loss of revenue, missed opportunities, or business interruption.

13. Termination by Innovate Local

We reserve the right to terminate or suspend services immediately if:

Payments are not made

You breach these Terms

You engage in abusive, unethical, or illegal conduct

Continued service would expose Innovate Local to reputational or legal risk

14. Changes to These Terms